Better marketing isn’t only about less waste—it’s about more meaning. It’s not about pushing people along a funnel. It’s about opening doors:
Respecting Your Audience’s Agency
Invite participation. Let people choose how to engage in ways that feel real and voluntary.
Making Your Audience the Hero
They aren’t passive targets or problems to fix. They’re co-creators in your story.
Inspiring with Honesty and Hope
Build trust with a message that breathes life into your brand. No pressure or guilt—just genuine connection.
Creating Experiences That Last
Make merch part of memorable moments—so people feel your brand both physically and emotionally.
Fostering Community
Design campaigns and products that connect people and build belonging.
Using Process for Purpose
A great story moves hearts and minds. The right process moves hands and feet into action.
Making Every Experience Count
Whether planting trees instead of giving plastic swag, or using sustainable materials, every touchpoint matters for your budget and our planet.
It all begins with a better strategy. Instead of tempting you with the latest sparkly thing on the shelf, we're all about getting real results that make you smile. We start by getting cozy with your goals – what's the message you're itching to share, and what do you want people to do when they get their hands on your awesome product?
Then, we put on our detective hats to determine the smartest way to see if we're hitting the mark. Because here's the thing: we're big fans of creating magic without the mess. We're all about making lasting connections and bringing joy without adding to the pile of forgettable freebies. It's all about ensuring every piece of merchandise tells your story in a way that's as thoughtful as it's impactful. So, let's create something memorable together, shall we? Lets Talk!
"One item of note that was significant to our company was a program that Dave initiated. It was an accident prevention measure that took our total recordable on site vehicle incidents from well over a dozen to 0 in its first year. The direct repair savings exceeded $50,000, however the indirect savings due to less investigations, lost productivity and credibility with clients would far exceed $250,000. This trend brought our total recordable incident frequency (TRIF) well below industry standards which has given us an advantage over our direct peers in the challenging marketplace that is Alberta’s current oil industry. We have enjoying stable workload during these hard economic times and are seeing future opportunities still coming forward. We attribute this to better efficiencies and high productivity that programs like these create"
Clint WeirVP of Projects at Big Country Energy Services
We cut our teeth printing t-shirts decades ago and haven't stopped improving. Why else would the Edmonton Folk Music Festival choose us as their merch partner for 20+ years?
We understand that these items are not just products; they reflect your brand, message, and values. That's why we pour our passion and expertise into every piece we create, ensuring that each meets our high standards of excellence.
But what truly sets us apart is our dedication to your satisfaction. We believe in building lasting relationships based on trust and delight, so we're always here to listen, adapt, and ensure that your experience with us is phenomenal.
Do Better Marketing has been incredible to work with over the years. Their customer service is top notch, they offer great support and suggestions, are accommodating and provide fantastic options for merchandise. Highly recommend!
Edmonton Folk Music Festival
Our Simple Leads app reduces print costs at trade shows by up to 100% while generating a list of segmented leads post-show, reducing marketing costs and environmental impact. Our Green Shows™ hybrid and virtual event platform reduces the need for travel while providing engaging interactions with attendees. Better analytics deliver better results at a lower cost and with a smaller footprint than traditional in-person-only events.
Greenshows is great! I would highly recommend Green Shows. Dave and Andrea are wonderful to work with. From the speaker training and support backstage to the booth set up, to technical support on the day of, our speakers, exhibitors, teachers and students had a safe, secure and fantastic conference experience. Students loved the engagement - interactive and real-time speaker feedback with emojis and Q&A. Students said it was easy to navigate between speaker sessions and to and from exhibit booths. Teachers loved the networking tables. Great job Green Shows!
Dagmar Knutson
Executive DirectorTen Peaks Innovation Alliance Inc.
At the heart of what we do is a simple belief: amazing results come from combining story with strategy, sprinkling in some quality excellence, and finishing it off with a technology solution that feels like it was made just for you. Think of us as your guide through the maze of challenges, with a map (our strategy) that leads straight to success. We're sticklers for quality because we know it makes all the difference, ensuring everything we deliver is top-notch. And because we know one size doesn't fit all, we're committed to customizing our tech to fit like a glove with your specific needs. It's this special blend of strategy, quality, and tailor-made technology that we believe sets us apart - and we're excited to share it with you for brighter, better outcomes.
"Communicating with others is one of life’s biggest challenges, whether in the personal or the public domain. When we get it wrong it can prompt frustration, unanticipated failure, or even a permanent falling out. When we get it right, the results are often surprisingly beyond what we planned – escalating buy-in, fostering partnerships and allies, and intensifying that ‘aha’ moment of understanding. David and Andrea have the uncanny ability to take a key message and merge it with a unique visual focus to make a ‘pitch’ that can be unforgettable. One of many pieces they created, for my past work with the Alberta Council of Women’s Shelters, used a light beam to highlight little known facts about interpersonal violence for businessmen at an awareness event. Several years later, a former guest noted that every time he sees that “darn little flashlight” he is reminded of how those facts changed his thinking. I think that comment is a fitting tribute and a perfect example of their invaluable contribution. Making heartfelt connections, underscoring fresh perspectives, communicating something memorable - that is what David and Andrea do best and what sets their work apart from simply ‘marketing’. I wish them continued success in their work to discover exceptional solutions for their clients.
Patti McClocklin
(Formerly) Alberta Council Of Women's Shelters
DoBetter Marketing
(a division of Avatar Brand Management Inc.)
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