what’s retail for?
Just a quick, one-question, pop quiz.
What are retailers for?
a) to sell products, or
b) to satisfy demand
Do retailers get rid of inventory, or do they serve the needs of shoppers who come in looking for product(s)? Push supply or fill demand?
The fastest growing marketing practice right now isnt SEO or ecommerce, it’s ’shopper marketing’. Shopper marketing [...]